LAB PARTNER NAME
Bureau of Fisheries & Management Area
ASSOCIATE DESCRIPTION
BFAR, or the Bureau of Fisheries and Aquatic Resources, is a government agency in the Philippines that is responsible for the management and conservation of the country's fisheries and aquatic resources. As a part of the Department of Agriculture, BFAR plays a crucial role in promoting sustainable fishing practices, protecting aquatic ecosystems, and supporting the development of the fishing industry in the Philippines. Through its various programs and initiatives, BFAR is committed to ensuring the long-term health and productivity of the Philippines' fisheries and aquatic resources, for the benefit of current and future generations.
DATE COLLECTED
2022
SCOPE OF THE STUDY
- Creative Direction
- Logo Creation
- Illustration
- Motion Graphics
- Animation
TEST FACILITY
Philippines
PROJECT RESULTS
LOGO CREATION & MOCKUPS
BROCHURE
PROJECT DETAILS
CLIENT
PHILIPPINE BUREAU OF FISHERIES & MANAGEMENT AREA
THE PAIN POINT
DIAGNOSIS
The Bureau of Fisheries and Aquatic Resources (BFAR) introduced the Fisheries Management Areas (FMAs) in 2020, but two years have passed and they are still not widely recognized in the Philippines. Thus, there is a need to raise awareness about these areas and make them more familiar to the Filipino household.
THE SOLUTION
PROPOSAL
To increase recognition of the Fisheries Management Areas (FMAs) introduced by the Bureau of Fisheries and Aquatic Resources (BFAR), we developed an animated video with a captivating narrative twist. The aim is to engage the target audience and raise awareness about the FMAs through this innovative approach.
THE CONCLUSION
RESULTS
An animated video made with one of our studio's carefully-crafted art style told with a narrative that is easy to follow. As well as a fresh logo design for the BFAR Region XI Office with a touch of FMA elements in mind.
STORYBOARD
LOGO CREATION & MOCKUPS
WE'D LAB TO TAKE A CLOSER LOOK
TELL US ABOUT YOUR BRAND ANDWE'LL GET YOU A LAB QUOTE
